With an ever growing lifestyle side to their business, Ordnance Survey asked us to create product photography to not only sell products but also inspire and connect with current and potential customers.
As the national mapping agency for Great Britain, Ordnance Survey’s paper maps have long been a familiar sight on the high street. Today, their leisure products extend far beyond this and include GPS tech and branded outdoor gear. Showcasing these products to the highest quality was critical to engage customers and drive sales.
We captured single and grouped products, styling a series of aspirational scenes, with rugged themes and natural elements. After intricate retouching, these images feature as visual assets across Ordnance Survey’s online shop and other digital platforms.