Show Your Stripes
Kit launch campaign
Back when Adidas were main sponsors, we teamed up with Southampton FC to produce the home and away kit artwork for the season's kit launch.
Alongside digital assets we also created large format graphics which were used to transform their megastore into an immersive and exciting experience.
Alongside digital assets we also created large format graphics which were used to transform their megastore into an immersive and exciting experience.
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Southampton FC wanted to communicate they meant business this season, that there would be drama, passion and action. We portrayed this through our carefully directed, gritty player photography combined with lively effects and bursts of colour.
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More work
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